广告的利弊The Advantage and Disadvantage of Advertisement
2014-06-16来源:

With the development of informatization, people have more and more chances to choose the commodities they like. But the more goods exist, the more confusion people feel in choosing one. Therefore, advertisement stands out to take the responsibility for people to choose the products they prefer. But advertising has advantages and disadvantages. Some people are in favor of it, while some are on the contrary. As for me, I’m in the neutral place.

随着信息化的发展,人们有更多的机会选择自己喜欢的商品。但是商品越多,人们在选择的时候就越困惑。因此,广告站出来帮助人们选择他们喜欢的产品。但是广告既有优点也有缺点。有些人赞成,而有些人则相反。至于我,我在中立的立场。

On the one hand, advertisements help people have a better understanding about products. Advertisements always tell people the advantages and functions of the products. People can buy the things they want by reading advertisements. By the way, advertisements are free for consumers. Moreover, advertising is much more interesting than the instructions on the packaging box, because advertisements contain various factors, such as pictures, videos, voice plots and so on. Don’t you think it is a good way for choosing a product?

一方面,广告有助于人们更好地了解产品。广告总是告诉人们产品的优势和功能作用。通过阅读广告人们可以买到他们想要的东西。顺便说一下,广告对消费者是免费的。而且,广告也比包装盒上的说明书要有趣得多,因为广告包含各种元素,如图片,视频,情节等。难道你不觉得这是选择产品的一种好方法吗?

On the other hand, sometimes advertisements are tempting and deceptive. In order to attract the target customers, the advertiser will fill the content of decorating expressions, regardless of the filthy measures they have taken or the severe damages they may bring about. The advertisements always exaggerate the advantages and functions of the products. As a result, they mislead consumers to buy things that are not deserved.

另一方面,有时候广告是具有诱惑性和欺骗性的。为了吸引目标客户,一些广告商为了满足修饰产品的作用,而忽视他们使用的一些肮脏措施,或者他们所带来的严重损害。广告经常夸大产品的优势和功能作用。结果,他们误导了消费者购买不值得的东西。

To sum up, advertisements have the good side and the opposite side. If we just take them as a reference, it will be good. But if we depend on them to buy things, we may suffer losses in the end.

总之,广告有好的一面也有不好的一面。如果我们只是把它们当成是参考,广告会是好的。但是如果我们依赖于它们来买东西,我们最后可能会遭受损失。

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